A-I Toolkit – Establishing the Innovation Base Camp
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- What is the current business situation?
- What are the circumstances that characterize the business situation?
- What is the business issue we intend to address?
- What are the problems associated with business issue?
- What user Jobs are being done?
- What solutions are available and used?
- What is the user and supplier experience with existing solutions?
- What doesn’t work for the user and the supplier (i.e. the trouble), and how important is it?
- What kind(s) of trouble is it?
- Is the trouble indicative of a problem to solve or a situation to manage?
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